* Delivered with Care—Anywhere in the World, on Us
About Us
INSIDE PASHMIRAH
100% Pure Pashmina
Handwoven on Traditional Loom
Hand Embroidered
Sustainabily & Ethically Crafted
Natural Fabric
Quality Assured
100% Pure Pashmina
Handwoven on Traditional Loom
Hand Embroidered
Sustainably & Ethically Crafted
Natural Fabric
Quality Assured
Brand Essence
Pashmirah is a luxury brand committed to reviving the timeless art of authentic pashmina craftsmanship, blending the heritage of Kashmiri artisanship with contemporary design for a global audience.
The brand stands for purity, quality, and sustainability, empowering skilled artisans who weave each piece by hand, ensuring that every product is both ethically made and a testament to centuries-old traditions.
The brand stands for purity, quality, and sustainability, empowering skilled artisans who weave each piece by hand, ensuring that every product is both ethically made and a testament to centuries-old traditions.
Welcome to Pashmirah – where timeless Kashmiri artistry meets luxury and sustainability. Discover our handcrafted pashmina shawls, scarves, and accessories, woven by skilled artisans who bring generations of tradition to every thread. Experience elegance with purpose.
OUR STORY
Born of Passion & Purpose
Born from a passion for exquisite textiles and a vision to elevate traditional artistry, Pashmirah was founded with the purpose of reintroducing the luxury of slow, sustainable fashion to discerning customers worldwide.
Inspired by the rich legacy of Himalayan craftsmanship, our journey began in the heart of Kashmir, where skilled hands transform delicate cashmere fibers into opulent accessories cherished across generations.
Inspired by the rich legacy of Himalayan craftsmanship, our journey began in the heart of Kashmir, where skilled hands transform delicate cashmere fibers into opulent accessories cherished across generations.
Artisanship & Authenticity
Each Pashmirah product is meticulously handcrafted, certified for purity and technique, and encompasses styles ranging from classic embroideries to modern patterns, adorned with embellishments like Swarovski crystals and Tilla Dozi threads.
The commitment to artisan empowerment lies at the core of our brand, ensuring fair wages, sustainable practices, and the preservation of ancient techniques in every wrap, stole, and scarf we create.
The commitment to artisan empowerment lies at the core of our brand, ensuring fair wages, sustainable practices, and the preservation of ancient techniques in every wrap, stole, and scarf we create.
The Brand Story
The Brand Story
Pashmirah’s story is deeply woven with the hands of skilled artisans from Kashmir, whose generations-old craftsmanship brings every piece to life.
Each creation is a labor of love, passed down through families, embodying tradition, dedication, and artistry.
Epowering Artisans
At Pashmirah, empowering these artisans is the heart of the brand—ensuring they receive fair wages, preserving their skills, and connecting their timeless craft with the world.
Through every thread and weave, Pashmirah celebrates not just luxury, but the human spirit and heritage that shape each exquisite pashmina piece.
Passed down through families, embodying tradition, dedication, and artistry.
Epowering Artisans
At Pashmirah, empowering these artisans is the heart of the brand—ensuring they receive fair wages, preserving their skills, and connecting their timeless craft with the world.
Celebrating Every Thread and Weave
Through every thread and weave, Pashmirah celebrates not just luxury, but the human spirit and heritage that shape each exquisite pashmina piece.
Passed down through families, embodying tradition, dedication, and artistry.
VALUES & VISION
Values & Vision
Pashmirah believes luxury can coexist with responsibility.
We strive to make every piece a symbol of beauty, quality, and cultural heritage, fostering connections between the wearer and the history woven within each fiber.
Our vision is to offer timeless elegance while making a positive impact on artisan communities and safeguarding the environment for future generations.
We strive to make every piece a symbol of beauty, quality, and cultural heritage, fostering connections between the wearer and the history woven within each fiber.
Our vision is to offer timeless elegance while making a positive impact on artisan communities and safeguarding the environment for future generations.
AFFAN YESVI,
Director Pashmirah
Director Pashmirah
Affan Yesvi serves as the Director of Pashmirah, guiding the brand with a vision that balances tradition with innovation, committed to artisan empowerment and global appreciation of this exquisite craft.
